Hustle 2.0

Proven Results.

Real Impact.

Safer Facilities.

Self-Paced, In-Cell Programs Tailored to Your Facility’s Needs

Hustle 2.0 is an evidence-based, groundbreaking rehabilitation program designed to help correctional facilities foster sustainable change among incarcerated individuals. 

Our trauma-responsive Cognitive Behavioral Therapy (CBT) program creates safer environments for both staff and incarcerated populations.

Hustle 2.0 serves in 800+ prisons and jails in 47 states. More than 14,000 men and women in all custody levels have graduated.

Hustle 2.0 partner logos

Participants say…

  • Hustle 2.0 is the best program they’ve ever taken 92% 92%
  • Hustle 2.0 has helped them to set new goals for a positive future 93% 93%
  • Hustle 2.0 has contributed to their knowledge, skills, and personal development 92% 92%
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Participants say they got more value out of Hustle 2.0 than expected

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Participants say Hustle 2.0 has given them more hope for the future

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Requested more programming after completing Hustle 2.0’s first module

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Graduates across 800 correctional facilities in 47 states

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Programming hours available per participant

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Of participants with violent misconduct records avoided further violent misconduct

Top 10 Reasons 

Correctional Agencies Love Hustle 2.0

At Hustle 2.0, we know the challenges correctional leaders face—tight budgets, staffing shortages, and the constant pressure to implement effective, measurable programs. We’re here to help you tackle those pain points head-on. Plus, the program addresses critical areas like substance misuse, violence reduction, and reentry preparation—all while reducing misconduct across your facility.

If you’re looking for a program that delivers results without straining your staff or budget, Hustle 2.0 is the solution. 

Check out the Top 10 reasons correctional agencies across the country love it.

1. No Logistical Headaches

Our partners consistently tell us Hustle 2.0 is the easiest program to implement. We handle everything—from grading to tracking progress—so you get the results without extra work.

2. Virtually No Staff Oversight

With staffing shortages and overcrowding, Hustle 2.0 is a game-changer. It runs without the need for staff supervision or escorts, saving your department time and money.

3. No Classroom Space Required

Space is tight, but not with Hustle 2.0. Our entire program is completed in-cell, eliminating the need for classroom space, passes, or logistical challenges.

4. Proven Results

Hustle 2.0 delivers measurable impact. 91% of participants with violent misconduct records avoided further violence, and 93% had no further misconduct at all. Plus, 82% of those in restrictive housing didn’t return after completing the program.

5. Data-Driven Reports

Unlike other programs, we provide regular, comprehensive reports that show real behavior changes and measurable results, giving you the hard data you need to prove the program’s impact. Share these results with your superiors or constituents, and you’ll be recognized for driving real change and improving safety.

6. Cost-Effective

Hustle 2.0 comes at a fraction of the cost of traditional programs and offers the best return on investment. Our program is 85% less expensive than traditional group-facilitated CBT, maximizing your resources and reaching more participants.

7. Scalable to Any Size

Ready for serious culture change and impact? Hustle 2.0 can enroll every person in your facility, including populations other programs don’t serve (e.g., gang-involved individuals, long-termers, restrictive housing populations), reentry populations, and even transient populations.

8. 175+ Hours of Programming

We provide 175+ hours of engaging, self-directed content to keep participants busy, motivated, and out of trouble.

9. Super Flexible

Participants can continue the program if they transfer to another facility. Hustle 2.0 adapts easily to changes in staff and is compatible with all other treatment programs.

10. University-Backed Education

Hustle 2.0 is the only corrections-based CBT program where participants can earn 3 college credits and an MBA certificate from Southern Utah University, offering them the chance to be the first in their family to go to college.

Southern Utah University logo

Top 10 Reasons

Incarcerated populations love Hustle 2.0

With our blend of humor, relatable content, and real-world activities, we’ve mastered the art of keeping minds and bodies occupied. Hustle 2.0 is designed to meet the challenge that corrections officials face daily: finding a program that actually resonates with participants. If you’re tired of trying to push programming that your population resists, look no further. Hustle 2.0 is proof that personal transformation can be engaging, effective, and fun.

Check out the reasons your incarcerated population will love it.

Hustle Guide female graduate
1. Changes Their Thinking and Behavior

Hustle 2.0 helps participants understand how their thoughts drive their actions, guiding them to change negative patterns and stay out of trouble. It’s more than just a program—it’s a mindset shift that leads to holistic life transformation.

2. Prepares Them for Reentry and the Parole Board

The program equips participants with skills and plans that matter when it’s time to face the parole board or prepare for release. They learn to create detailed reentry plans, relapse prevention strategies, employment plans, and more.

3. Supports Sobriety and Healing

Hustle 2.0 provides tools for overcoming substance use and other addictive behaviors, and healing from trauma. Through introspection and structured guidance, participants learn to address their triggers, build support systems, and stay on the path to sobriety.

4. Builds Confidence and Leadership

By setting goals, tracking their progress, and developing leadership skills, participants grow into positive role models. They gain the confidence to transform their futures, lead by example, and help their peers do the same.

5. Encourages Positive Relationships and Parenting

Participants learn to set healthy boundaries, cut ties with toxic relationships, and become better parents. They’re motivated to set a different example for their children and build relationships that support their growth.

6. Written in Their Voices

The curriculum is relatable and authentic, using language participants understand and featuring stories from people who share similar experiences. They feel seen, heard, and valued, making the content resonate deeply.

7. Engaging and Far from Boring

Filled with humor, jokes, and relatable characters, Hustle 2.0 turns learning into an engaging experience. It’s a refreshing alternative to dry, traditional programming.

8. Keeps Their Minds and Bodies Active

From chess challenges and sudoku to brainteasers and in-cell workouts, the curriculum offers fun activities that stimulate the mind and keep their bodies active.

9. Creative Outlets and Self-Expression

Hustle 2.0 encourages creativity through art challenges, poetry, and writing exercises. It’s a chance for participants to explore talents they never knew they had and find new ways to express themselves.

10. First to Go to College, Last to Go to Prison

Hustle 2.0 is the only corrections-based CBT program where participants can earn 3 college credits and an MBA certificate from Southern Utah University. Graduates are often the first in their families to go to college–and the last to go to prison.

HUSTLE 2.0 improves public and institutional safety through transformative programming that empowers incarcerated individuals and correctional partners to lead positive change.